The International Interior Design Association (IIDA) Ohio Kentucky Chapter Design Awards recognizes outstanding work of over 600 members in five chapters in a tri-state area. While previously held on a smaller scale for members of each city center, the inaugural chapter-wide awards demanded a distinct and elevated brand identity representative of its prominence.
The logo features a hint of art deco line repetition paired with mod-pop shapes inspired by molding elements in Interior Design. The abstracted letter shapes in the lockup (I, D, A) are repeated throughout the larger grid pattern system featured heavily in the event design and branding. Alternate lockups provided with usage guidelines (city-center curvilinear, horizontal, and circular-stamp):
Vivid, exciting color is used as both a design element and an identifier of the award categories:
With the provided Brand Style Guide, IIDA members designed promotional media, event decor, name tags, banners, physical awards, and other print/digital collateral.
(Video credit IIDA Ohio Kentucky Chapter and Joe Binford Photo and Video)
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